2019 edition of APAS was held at Expo Center Norte, São Paulo from 06th until 09th May 2019. It is considered the largest fair for food, beverages, personal hygiene, cleaning products, equipment and supermarket technology worldwide. More than 106 thousand people have been in the event through the four days, 847 exhibitors (222 of these international, coming from 19 different countries). Official figures show that the event moved over US$ 330 million during the trade fair.
Market Access was present accompanying clients from Europe and Brazilian ones and was able to confirm the success of the event. Brazil, given its dimension and tradition, continues to be a market full of potential for the European and Portuguese products of this sector. On the other hand, the international markets are increasingly more opened to ethnic products, with high quality, connected with a healthier lifestyle and innovative – area where Brazil is extremely strong.
APAS 2019 showed that a lot of business opportunities are on their way and on both ways.