Market Access

Market Access in Russia, Thailand and United Arab Emirates

An international project is underway to promote Portuguese High-Performance Centers (HPC) for the sports practice to entities and opinion makers from 10 different countries. The main goal is to overcome the lack of international recognition of the HPC centers and to subsequently promote them in external markets, so its viability and economic and financial profitability can improve.

In order to achieve it, Market Access has recently visited some external markets, namely Russia, Thailand and the United Arab Emirates.

Portugal has a network of HPC of worldwide level, with exceptional conditions for the sports practice. There are 14 centers that serve more than 30 types of sports. Those are distributed throughout the Portuguese territory, taking advantage of the unique natural conditions that each region offers to the athletes and their technical staff.

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